Matt: Greenwashing

Tonight there was a lovely event at TinkerTendo by Raman Frey and Karin Johnson of Good People Dinners, this one honoring David Gelles’ new book, Dirtbag Billionaire: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away. I’m a huge fan of Yvon Chouinard and really enjoyed his book Let My People […]

Matt: Linkrot

One of the things I hate most on the internet, and part of the reason I started WordPress, was to fight linkrot. Ever since 1998, when Tim Berners-Lee wrote “Cool URIs Don’t Change,” I’ve been obsessed with content management and ensuring that links don’t break. (BTW, TBL, a pioneer of creating the World Wide Web, […]

How I Use OpenAI to Autogenerate WooCommerce Product Descriptions

The other day, I met my friend for coffee, and we were talking about her WooCommerce business. She told me that sometimes, she hits a wall and ends up reusing the same adjectives for her product descriptions—sleek, nice, stylish—across multiple products. The worst part? She often doesn’t notice until much later, when her store pages […]

Matt: Blocktober

It’s so exciting to see what the creative minds like Nick Hamze or Tammie Lister are doing with Automattic’s AI vibe coding tool, Telex. Tammie is doing a Blocktober, a block every day this month of October, you should follow along.

Matt: Fight For Open

Sometimes the battle for open source and freedom can take on very prosaic and practical terms, but the wins can benefit everybody. To give an example: In Beeper we need more memory for showing notifications, because we support end-to-end encryption for networks like Signal, but Apple’s default was to only give 15 megabytes — barely […]

WordPress.org blog: WordPress 6.8.3 Release

WordPress 6.8.3 is now available! This is a security release that features two fixes. Because this is a security release, it is recommended that you update your sites immediately. You can download WordPress 6.8.3 from WordPress.org, or visit your WordPress Dashboard, click “Updates”, and then click “Update Now”. If you have sites that support automatic […]

Matt: What’s Your Time?

I think some of the best writing about technology PR is this ten-year-old article by Aaron Zamost: What’s Your Hour in ‘Silicon Valley Time’? It describes the cycles that companies go through in public perception, and the beauty of revisiting it ten years later is that you can see which of the examples are still […]