How I Setup a WooCommerce Rewards Program (That Actually Works)
I remember when one of my friends told me they were spending more on ads than they were making in sales from their WooCommerce store. That’s when I suggested we try adding a rewards program. We launched a simple refer-a-friend system, and within three months, their word-of-mouth sales had nearly doubled. I know that WooCommerce […]
Tammie Lister: September in WordPress
Another month has turned just like the leaves as autumn settles in. I was lucky enough to get time to focus thanks to sponsors, here is what I did within WordPress. August reflections It’s worth noting I am aware that August didn’t have a month post, this was due to travelling back from being at […]
Matt: Telegram and Weird Al
I have two interesting interviews to share with you today, the first is Lex Friedman interviewing Pavel Durov, the founder of Telegram. I started using and advocating for Telegram back in 2015, and Audrey Capital was part of their aborted fundraise in 2018. As a software craftsperson, I’ve always had tremendous respect for the team […]
Tammie Lister: Why Gentle Leadership Builds Better Products
We’ve all seen it. A product launches, a feature ships, a choice gets made. And within hours, the not-so-hot, more grumpy takes arrive. Threads dissecting every misstep. Social media posts stating how they’d have done x or y better. Statements across the web cataloguing failures. Commentary that positions the critic as the one who would […]
Matt: Greenwashing
Tonight there was a lovely event at TinkerTendo by Raman Frey and Karin Johnson of Good People Dinners, this one honoring David Gelles’ new book, Dirtbag Billionaire: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away. I’m a huge fan of Yvon Chouinard and really enjoyed his book Let My People […]
Gutenberg Times: Blocks galore, test template management, Woo product collections, and more—Weekend Edition 343
Howdy, And just like that, the last quarter of 2025 has begun. It’s been an interesting year again, and now we are on the home stretch, heading into a Holiday season. It’s become my favorite time of the year when Autumn make nature paint trees and bushes in so many colors. After a life near […]
Matt: Linkrot
One of the things I hate most on the internet, and part of the reason I started WordPress, was to fight linkrot. Ever since 1998, when Tim Berners-Lee wrote “Cool URIs Don’t Change,” I’ve been obsessed with content management and ensuring that links don’t break. (BTW, TBL, a pioneer of creating the World Wide Web, […]
How I Use OpenAI to Autogenerate WooCommerce Product Descriptions
The other day, I met my friend for coffee, and we were talking about her WooCommerce business. She told me that sometimes, she hits a wall and ends up reusing the same adjectives for her product descriptions—sleek, nice, stylish—across multiple products. The worst part? She often doesn’t notice until much later, when her store pages […]
Matt: Blocktober
It’s so exciting to see what the creative minds like Nick Hamze or Tammie Lister are doing with Automattic’s AI vibe coding tool, Telex. Tammie is doing a Blocktober, a block every day this month of October, you should follow along.
Matt: Fight For Open
Sometimes the battle for open source and freedom can take on very prosaic and practical terms, but the wins can benefit everybody. To give an example: In Beeper we need more memory for showing notifications, because we support end-to-end encryption for networks like Signal, but Apple’s default was to only give 15 megabytes — barely […]